Google analytics
Google Analytics is a free web analytics tool which will give detailed statistics about activity on a website. On its website, Google abbreviates that the system “helps you analyze visitor traffic and paint a complete picture of your audience and their needs, wherever they are along the path to purchases
- It shows the websites audience
- It helps to know the location of visits and their behaviors
- google analytics provides the full website traffic statistics including total visits, average time on site, and bounce rate
- It provides details about traffic source to our websites
- It helps to know the location how people are finding our sites and how they are engaging with it
- it will also give us the amount of visitors those who landed on our website and left immediately
Google webmaster tool
- google webmaster tool provides the information that can help us to improve our sites visibility in search
- By using this we can know how many impressions our website generates in search engines by keyword or web pages, it also monitors click through rates from search engine results
- it is used by web masters to fix problems of our website
- it will report crawl errors
- it will inform the malware detected by the google
- it will report the html errors
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